Google reviews have become a crucial element of online reputation for local businesses, directly influencing customer trust and purchasing decisions. Indeed, studies on the psychological mechanism represented by social proof have been carried out since the 1980s. To put it simply, this phenomenon pushes us to make decisions by observing the behavior of those around […]
Advice for Merchants and Craftsperson
Check out ours advice for merchants and craftsperson to help you sustain and improve your commercial or craft activity.